source: This forum thread
and this Storque article
Etsy will be conducting site maintenance at 1pm EDT (e.g. Wednesday afternoon eastern time U.S.), August 20, 2008.
We are not anticipating any issues or downtime — in fact, we hope you will not notice the change at all — but we want to give members a heads up. We are doing this maintenance at “prime time” so that the admin can be all hands on deck. That way, in the event of any issues we can switch changes back. Should you experience problems and are unable to post in the forums, please email support [!at] etsy.com


August 19th, 2008 at 10:20 am
Unbelievable.